The latest trend for Nike has been releasing some of their classic Air Max models with an “Inside Out” build. Shown is two color options of the Nike Air Max 98 which is part of the Inside Out Pack. One is done in Tan/Red-White-Black, while the other sports a Black/Grey-Beige makeup. The shoe comes fully flipped inside out, which includes the tongue labels replaced with production tags.
Check out the photos below. While a release date is not available, both will debut at select retailers and online at Nike.com soon. Retail price is $180.
Nike was founded in 1964 as Blue Ribbon Sports and initially operated as a distributor for the Japanese shoemaker Onitasuka Tiger (now known as Asics). It officially became Nike Inc. in 1971.The Nike swoosh was designed by Portland State University student Carolyn Davidson,The slogan “Just Do It” was inspired by serial killer Gary Gilmore, who said “let’s do it” just before he was executed by a firing squad in 1977.