Nike Sportswear is set to launch a brand new collection with each of the models coming in a graphical theme. It comes dressed in a White, Black and University Red color combination. Next we have Black and University Red detailing on the overlays as well as throughout the shoe. Small repetitive “nike” branding is placed on the signature wavy overlays along with new Nike graphic branding above the lateral midsole. Other details includes a grid paper design on the insoles, Red placed within the Air Max unit while White and Black covers the rubber outsole to finish the look.
Grab a closer look below, and expect this Air Max 97 to release on August 10th at select retailers and Nike.com. The retail price tag is set at $170 USD.
Nike was founded in 1964 as Blue Ribbon Sports and initially operated as a distributor for the Japanese shoemaker Onitasuka Tiger (now known as Asics). It officially became Nike Inc. in 1971.The Nike swoosh was designed by Portland State University student Carolyn Davidson，The slogan “Just Do It” was inspired by serial killer Gary Gilmore, who said “let’s do it” just before he was executed by a firing squad in 1977.
