In honor of Mark “The Gonz” Gonzales, one of skateboarding’s most prestigious riders, adidas Skateboarding reimagined Aloha Super. The brand announces a third colorway of the iconic silhouette that pays homage to his 2018 recreation of the historic, avant garde performance debuted at Städtisches Museum, Germany in 1998.
Inspired by the tones of the fencing suit, hand-dyed and worn by Gonz during this 20 year anniversary event, the adiStar-inspired and fully skateable Aloha Super receives a signature color palette, embroidered details and Shmoofoil logo.
“The colors for my 2018 performance suit were intended to be the opposite of those worn during my original show in Germany, so all black” says Mark Gonzales. “When we dyed the fencing uniform, it turned into a muted kind of grey that ended up looking really cool.”
The latest rendition arrives in a premium suede and full grain leather upper, complemented by tones of Grey and Light Purple. Bringing elevated aesthetics to skate performance, the design also features durable nylon laces, a molded adiprene sockliner for high impact wear and a sticky rubber outsole delivering on true board feel and control.
ADIDAS ALOHA SUPER RELEASE DATE
Look for this adidas Aloha Super to release on February 22nd at select skate shops and adidas.com. The retail price tag is set at $90 USD.
adidas Aloha Super
Color: Utility Black/Core Black-Light Purple
Style Code: EG2784
Release Date: February 22, 2020
Price: $90
