In an effort to reprise their collaborative relationship from the early 2000s, Puma and MTV are set to team up on a two-piece lifestyle capsule that pays homage to the 1980s – two pivotal decades for the now-iconic brands. Over a decade ago, the German sportswear brand and the music television conglomerate paired up on a number of “Yo MTV Raps”-inspired sneakers that featured boisterous color schemes and head-turning color palettes. Keeping in line with that latter ideal, this duo of RS-X Tracks creations come anchored by bright and bold color schemes that alternate between a pair with a white base that ushers in teal and purple accents and a variety that opts for those shades to take up nearly its entirety. MTV branding is far from at a premium, as it comes featured on the lateral quarter of both sneakers as well as their co-branded tongues and insoles. Enjoy a detailed look at both MTV x Puma RS-X Tracks here and expect their release at global Puma houses on March 14th.
Puma SE, branded as Puma, is a German multinational company that designs and manufactures athletic and casual footwear, apparel and accessories,The company was founded in 1948 by Rudolf Dassler. In 1924, Rudolf and his brother Adolf Dassler had jointly formed the company Gebrüder Dassler Schuhfabrik (Dassler Brothers Shoe Factory).
