Nike released their Black History Month Collection during February, however there was one pair from the collection that didn’t launch, the Air Max 98. This Nike Air Max 98 BHM comes dressed in a print-heavy upper using two different BHM-inspired patterns that utilize two different sets of colors. Looking closer this pair features shades of Brown throughout while Teal and Purple accents are spread throughout. In addition we have BHM pattern used while BHM branding lands on the tongues and Equality runs across the insoles.
Check out the official photos below, and look for this “BHM” Air Max 98 to release later this month at select retailers and Nike.com. The retail price tag is set at $170 USD.
Nike was founded in 1964 as Blue Ribbon Sports and initially operated as a distributor for the Japanese shoemaker Onitasuka Tiger (now known as Asics). It officially became Nike Inc. in 1971.The Nike swoosh was designed by Portland State University student Carolyn Davidson,The slogan “Just Do It” was inspired by serial killer Gary Gilmore, who said “let’s do it” just before he was executed by a firing squad in 1977.