Nike continues to play with digital pixel prints on their Air Max silhouettes, and next up to release with the print is the Air Max 98. This new colorway of the model comes dressed in a Black upper that’s then contrasted by the Pink digital pixel print overlays found all over the shoe. Black laces, a White midsole and Black rubber outsole complete the look.
Grab a detailed look at the forthcoming pair below and find them rolling out to select retailers as well as Nike.com on June 19th. The retail price tag is set at $180 USD.
Nike was founded in 1964 as Blue Ribbon Sports and initially operated as a distributor for the Japanese shoemaker Onitasuka Tiger (now known as Asics). It officially became Nike Inc. in 1971.The Nike swoosh was designed by Portland State University student Carolyn Davidson,The slogan “Just Do It” was inspired by serial killer Gary Gilmore, who said “let’s do it” just before he was executed by a firing squad in 1977.