The Air Max 270 React is Nike’s first lifestyle Air unit silhouette that is set to launch in several new color options. Boasting iconic TPE uppers, the “Hyper Jade” and “Blue Lagoon” iterations come dipped in cool hues of green, blue, red and yellow. A large green suede overlay on the tongue features Air 270 React branding, and if you look down into the footbed, you’ll notice the insole features a “Nike Air” text hit done up in a trippy ’70s-style font. The shoe’s lower half combines a React forefoot with a heel that presents a watermelon-colored Air Max 270 unit for a amalgamation of two of Nike’s most popular cushioning technologies. Both models rest on a redesigned React Element 87 midsole, finished with a minimized Air Max 270 transparent midsole window.
Grab a detailed look below, and expect this Air Max 270 React to begin releasing on July 18th at select retailers like SVD. The retail price tag is set at $150 USD.
Nike was founded in 1964 as Blue Ribbon Sports and initially operated as a distributor for the Japanese shoemaker Onitasuka Tiger (now known as Asics). It officially became Nike Inc. in 1971.The Nike swoosh was designed by Portland State University student Carolyn Davidson，The slogan “Just Do It” was inspired by serial killer Gary Gilmore, who said “let’s do it” just before he was executed by a firing squad in 1977.
