Nike is releasing more models part of the ‘Just Do It’ line and the next pair to show up at retailers is the Air Max Plus. Covered in a black mesh on the front half, this Air Max Plus is then hit with a purple iridescent-like detailing on the Swoosh as well as on the back half of the shoe that has been covered in repetitive “Just Do It” wording as well as the Swoosh logo.
Check out the official photos below, and look for this Air Max Plus to release in the coming weeks at select retailers and Nike.com. The retail price tag is set at $160 USD.
Nike was founded in 1964 as Blue Ribbon Sports and initially operated as a distributor for the Japanese shoemaker Onitasuka Tiger (now known as Asics). It officially became Nike Inc. in 1971.The Nike swoosh was designed by Portland State University student Carolyn Davidson，The slogan “Just Do It” was inspired by serial killer Gary Gilmore, who said “let’s do it” just before he was executed by a firing squad in 1977.
